Blog

A collection of articles and resources that help you to better understand the world of video production and improve the outcome of your own project

Business, Corporate Video, Events, International, Video
woman interview setup

How to Look Your Best on Camera: A Guide for Interviewees

Whether you're a seasoned pro or stepping in front of the camera for the first time, your appearance plays a crucial role in how your message is received. From clothing choices to makeup and practical filming considerations, this guide will ensure you look and feel confident on screen.
Julie | February 26, 2025
Business, Corporate Video, Events, International, Video
Shot of a monitor from one of the scenes in a TV Commercial

Why we don’t provide raw footage (and why you probably don’t need it)

From time to time, clients ask if they can have the raw footage from a shoot. It’s an understandable question, but in most cases, the answer is no—unless we’ve agreed otherwise beforehand. Here’s why.
Julie | February 19, 2025
Animation, Business, Corporate Video, Video
Some pride flags with the word 'Diverse' over in bold letters

How can you use video for onboarding new hires?

In today’s hybrid working world, attracting and retaining top talent has become more competitive than ever. This blog explores how video content can revolutionise your recruitment and onboarding strategies, making your company stand out to candidates and ensuring new hires feel welcome and informed. We’ll delve into the benefits of candidate outreach, effective strategies (including…
Jovan | January 15, 2025
Business, Events, International
Shot of a monitor from one of the scenes in a TV Commercial

Creating a TV Commercial in the UK: A Case Study with World of Santa

The team at World of Santa are looking to create a commercial to push out via online paid advertising to promote their product across the December period, but what actually goes into creating a TV Commercial in the UK? Well here is a run down of the process!
Jovan | December 05, 2024
Animation, Business, Corporate Video, Video
Analytics dashboard graphic

How do I measure if my video is working for me?

Discover key video metrics to measure ROI and understand your video's impact. From basic engagement stats to advanced analytics, this blog guides you through the essential tools and strategies to maximise your video marketing efforts and drive better results.
Jovan | September 02, 2024
Business, Corporate Video, Events, Video
A shot of a person being interviewed with half the person having been graded and half the footage raw

What is Colour Grading in video production and why is it important?

Colour grading is a key element in professional video production that enhances the visual appeal of your content. It involves adjusting and enhancing colours to create a consistent, engaging, and emotionally powerful visual tone. This blog explores what colour grading is, how it's different from colour correction, and why it's essential for making your videos…
Julie | August 22, 2024
Animation, Business, Corporate Video, Video
A image from behind the subjects at a shoot showing all of the lights, camera and interviewer

Increase Loyalty and Reduce Attrition with Video Induction

An induction process, or onboarding, is the introduction of new employees to the company, its culture, and their specific roles. This blog will help you identify ways to improve your induction process, ensuring that new hires feel welcomed, informed, and ready to contribute from minute one of day one.
Julie | June 27, 2024
Animation, Business, Corporate Video

Anniversary Videos

In the fast-paced world of business, where the bottom line often takes precedence, it's easy to overlook the significance of milestones. Yet, these moments of reflection and celebration are vital for fostering a sense of identity, unity, and purpose within an organisation.
Amy | May 17, 2024
Animation, Business, Corporate Video, Events, International, Live Streaming
Screen capture of an animation with a BSL interpreter in the bottom right hand corner

How to make sure your video content is accessible

Discover how to enhance your video content's accessibility with our latest blog. Learn about essential features like captions, sign language integration, and audio descriptions that not only promote inclusivity but also expand your market reach. Find out why prioritising accessibility isn't just a moral imperative—it's a smart business strategy.
Jovan | April 24, 2024
Animation, Business, Corporate Video
Image of a member of Squires Garden Centre staff presenting a training video to camera

Training videos – how they save you money and increase employee retention

Discover how training videos can save you money and increase employee retention with our latest blog. Learn how adopting video training can streamline your training processes, enhance employee engagement, and ultimately save costs. Our comprehensive guide breaks down the types of training videos, showcases their many benefits, and explains how they can help increase employee…
Jovan | April 22, 2024
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