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A collection of articles and resources that help you to better understand the world of video production and improve the outcome of your own project
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Using video to promote your region
How do you film an entire borough council in two days? With careful planning, great communication and plenty of snacks. A behind-the-scenes glimpse into the logistics of a location shoot.
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Why you should plan a video at Christmas
When you think of Christmas marketing, you usually think about retailers trying to cash in on the gift market, you don't necessarily see B2B opportunities, but that isn't the case. Christmas can offer businesses of any kind a really great opportunity to connect with current and potential customers, and position yourself for a great 'next year'.
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“You get what you pay for” Guess what? It’s the same for animated video!
It can be hard to understand the value of something you don't know much about, so when it comes to animation this blog aims to help you understand the difference between a powerpoint presentation, online DIY tools and what we do?
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The dreaded autocue – what you need to know
You've seen them on the TV and you may have seen them used in real life, and the autocue is indeed a great tool for helping you to remember your lines without the look of someone trying to remember their lines - but do they give you better results?
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Colour Correction vs. Colour Grading
You may have heard a video editor use the terms "Colour Correction" and "Colour Grading" but aren't really sure what that means, what is the difference and how it's done. Never fear, read on to find out more...
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Mini Documentaries
There are lots of different types of production - corporate videos, music videos, live events, animation, training - many different types for many different reasons. One style that we are all familiar with is a documentary, and it may not be out of reach for many companies without the budget typically needed for such a production.
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How much work goes into an animated video?
If you're considering an animated video but it's your first time going through the process, this blog should help you to understand the different stages and amount of work that goes into the creation of an animated video, so you have a better grasp of what to expect and how the budgets add up.
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How to ‘Experience Guildford’ – A Case Study
We’re going to do something a little different for our blog this week, taking a look at a specific project we delivered earlier this year for our valued clients over at Experience Guildford. We’ll take a look at why it was so successful and what factors contributed to it’s success.
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One Special Event? Get Three Killer Videos for your Marketing Strategy.
When you are planning your next big event it's getting more and more important to consider video production. This blog shows how careful planning can maximise your return on investment and provide a suite of videos to accompany your event marketing.
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When is the best time to post your corporate video on social media?
You have invested in video content for your business - great! What next? Not only do you gave a whole host of social networks to consider when showing off your new video, you also need to think about when to post in order to maximise ROI and reach more customers.
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