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A collection of articles and resources that help you to better understand the world of video production and improve the outcome of your own project
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Do I need an explainer video?
Video is a really key part of marketing your product or service and done properly, can really be the difference between a sale or conversion. Explainer videos are great at quickly highlighting key aspects of your product or service and can be used in a number of ways.
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Can you have some fun next Easter with video?
We've written several blogs about leveraging key dates in the calendar to help with your marketing messages, and Easter is no exception. As a little treat, we thought we'd bring out an old favourite to enjoy at this time of year!
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A Guide to Voice-overs
One of the aspects of video that often gets overlooked is the voice-over. It is important not to forget that this can add a crucial layer of understanding, meaning your message is conveyed more effectively.
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Six styles of animated video
When you hear the term ‘animated video’ you probably have a vision of a cartoon character telling an entertaining story, but that’s just one style of animated video.
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Training videos can save you money
Investing in training videos is a cost-effective way of delivering training, with the added bonus that they bring flexibility and repeatability, so that more staff can benefit from them.
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Ten things to do before a video shoot
To make sure the video production stage goes as smoothly as possible, the day of the shoot needs to be carefully planned. This will ensure that every minute on site is used efficiently, saving money, time and providing the best footage for the edits. You will find out 10-point video shoot check list helpful.
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What to Wear during a Video Interview
You've diligently planned your video interview, it would be such a shame to spoil it by making one of these clothing, jewellery or make-up errors, which can be very off putting to the viewer.
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When is an animated video the right option?
An animated video is often the solution when live action video won't work. Here are 9 scenarios when creating an animated video is the better option.
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How do you show you care? – CSR Videos
Why keep all the great things you do for charities and the community a secret? Create a CSR video to show how you care. It's a great way to promote your values and benefits of the business as well as attracting new talent to the organisation.
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Share your Christmas spirit with a festive video
It’s too late to deploy a Christmas video for 2018, but it’s the right time to be thinking about one for 2019. It's all in the planning and here are some great ideas using different styles.
Read more →If you've never worked on a video production before, find out more about the production process
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