Category: All
Casting actors. What do you need to consider?
You might be thinking about hiring actors for your next video project, but do you really know what is involved in the casting process? In this blog, we go into detail about casting actors and working with talent in corporate video productions.
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After a decade, it’s a big thank you from us, to you.
As we approach Christmas 2021, we all find ourselves asking "where did the last two years go?" Earlier this year Square Daisy turned ten, and while we wanted to shout about it from the roof tops, it was more important to take a step back and be thankful for what we achieved, recognising that we never would have done it without the help and support of countless others. As such we created a 'different' birthday video, which we want to share with you.
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Give the Gift of Guildford – Christmas Video
'Tis the season to create a heart-warming Christmas advert! We all love a "John Lewis" advert but if you haven't got a seven-figure budget and want to tug at the heart strings of your audience, we can definitely help you. Here's a look behind-the-scenes of our latest festive shoot for some ideas on how you can approach your Christmas marketing in 2022.
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The 12 Types Of Videos For Businesses To Take Note Of
When we speak to businesses we often need to guide them on the kind of video which will be most effective for their needs. And that is the point, the video needs to deliver what a customer wants to hear, not necessarily what a business owner or marketing director wants to say. Here are twelve types of video to consider when establishing what the most effective way of communicating your product or service might be.
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Video Marketing Statistics You Cannot Ignore
There is a famous saying that "what can be measured gets done", and boy does video get the job done! Unlike newspaper adverts or billboards, video marketing can be measured accurately so if you were wondering whether to go ahead and create that video content, this blog will certainly tip the scales in favour of a resounding 'yes'!!
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How To Plan An Effective Video Marketing Strategy
Any video project will be far more effective if planned beforehand, but this isn't confined to just the video itself. You need to think much more widely about everything from your target audience to where it will be deployed to how it will be measured. This blog helps you to plan an effective video marketing strategy to get a great ROI.
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5 Essential Benefits of Video Marketing to Your Business
For many businesses that haven’t implemented video into their marketing mix, it may be because they just don’t know how it can help them. This blog sets out five key benefits that make video content marketing a fundamental requirement in your plans.
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Ultimate Guide on Creating Effective Product Marketing Animation Video
We purchase a great many products online and those that have video content linked to them are viewed far more and have a greater conversion rate when it comes to sales. Not all products can or should be filmed though, and instead a consideration to be made is whether an animated product marketing video will be the best option for your potential customers.
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Talent attraction is a marketing issue, not a HR issue!
Whether we call it recruitment or talent acquisition, the issue for many businesses remains the same - they struggle to get great quality, experienced and qualified candidates for their roles. Is that because there are just not enough great people around, or is it because companies aren’t doing enough to make the available roles and organisation as a whole seem appealing? If it is the latter, it may be because the wrong people are in charge of the talent attraction process.
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Animation vs. Motion Graphics: Unraveling the Creative Chaos
In this blog, we're diving into the fascinating world of visuals and graphics. We often hear the terms "animation" and "motion graphics" thrown around, but do you really know what sets them apart? Let's unravel this creative chaos and discover the key differences between these two exciting realms of art and design.
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