Category: All
‘Tis the season for video marketing’
Christmas is a really great time to deliver themed marketing messages. Your customers are in a good mood, and associating your brand with that good mood can do no harm. If you want to deliver some nice Christmas cheer through video, you need to commission it now. If you're not sure what to do, this blog gives you a few great ideas to start with.
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What is a video production brief and what should it contain?
For many people, moving into the world of corporate video production is a new and daunting experience and unless handled well, it is a move that could potentially become a costly mistake. Whilst a video production company needs to guide you, and make suggestions based on their experience and expertise, the best way to find a good match is to help the agency with a great video production brief. Here we outline what that is.
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What kind of video client are you?
Whichever walk of life you work in, you will always get different kinds of customers. Now at first glance it might seem like we are committing the cardinal sin by insulting our clients, but I can assure you that is far from the truth. To help you to identify which type of video production client you are, we thought we’d lay them out in a polite and non contentious way!
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Why you need a product video
Global industries means there are more products available to us than we ever could have imagined. Made in China, shipped over to the UK and sold through a website set up from the back bedroom of someone’s house. But with all this opportunity comes lots of competition, so how do you get ahead of that competition? With a product video obviously!
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Video Marketing Timeline Infographic
Video marketing is massive, you know that right? Well how much DO you know about the power and each of video. Well wonder no more as this handy infographic explains all!
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Using Facebook to push out your Videos
If you’ve ever commissioned a corporate video as part of your marketing strategy, it’s likely you’ve thought about how you are going to get your audience to see that video. We've put together 8 top tips to help you make some smart social media decisions with your corporate video.
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The importance of storyboarding
Whether you have any experience of promotional video production for business or not, you will have probably heard about ‘storyboarding’. In this blog we explain what storyboarding is, why it is important and what happens when you don’t have one before embarking on your video production project.
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Jamie Calder – Financial Advisor
Jamie prides his service and advice on his personable approach and wanted to attract new clients by adding a personable and sentimental touch to financial management. The video was crafted to emphasise Jamie’s approachability and credibility, whilst covering his services and areas of expertise.
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Ayres&Co
Ayres&Co have designed a new glasses case for the luxury sector, inspired by a vintage glasses case and an iconic aircraft.To showcase the product and engage the potential crowdfunders we put together a pitch video for the fundraising page.
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RCS – Improving Surgical Training Pilot
The Royal College of Surgeons came to us with a need to promote the launch of a brand new pilot scheme for Surgical Trainees. We produced an engaging animated video for them to put on their website and push out on social media to garner interest in the new scheme and encourage trainees to sign up.