Category: Video

Video
A shot of a person being interviewed with half the person having been graded and half the footage raw

What is Colour Grading in video production and why is it important?

Colour grading is a key element in professional video production that enhances the visual appeal of your content. It involves adjusting and enhancing colours to create a consistent, engaging, and emotionally powerful visual tone. This blog explores what colour grading is, how it's different from colour correction, and why it's essential for making your videos stand out, ensuring they reflect your brand's professionalism and quality.

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Video
Analytics dashboard graphic

How do I measure if my video is working for me?

Discover key video metrics to measure ROI and understand your video's impact. From basic engagement stats to advanced analytics, this blog guides you through the essential tools and strategies to maximise your video marketing efforts and drive better results.

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Video
Some pride flags with the word 'Diverse' over in bold letters

How can you use video for onboarding new hires?

In today’s hybrid working world, attracting and retaining top talent has become more competitive than ever. This blog explores how video content can revolutionise your recruitment and onboarding strategies, making your company stand out to candidates and ensuring new hires feel welcome and informed. We’ll delve into the benefits of candidate outreach, effective strategies (including video), and how to implement them successfully. Whether you’re just starting or looking to refine your approach, this guide offers practical advice to elevate your recruitment efforts.

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Video
Shot of a monitor from one of the scenes in a TV Commercial

Why we don’t provide raw footage (and why you probably don’t need it)

From time to time, clients ask if they can have the raw footage from a shoot. It’s an understandable question, but in most cases, the answer is no—unless we’ve agreed otherwise beforehand. Here’s why.

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Video
woman interview setup

How to Look Your Best on Camera: A Guide for Interviewees

Whether you're a seasoned pro or stepping in front of the camera for the first time, your appearance plays a crucial role in how your message is received. From clothing choices to makeup and practical filming considerations, this guide will ensure you look and feel confident on screen.

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