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Whether you have any experience of promotional video production for business or not, you will have probably heard about ‘storyboarding’. In this blog we explain what storyboarding is, why it is important and what happens when you don’t have one before embarking on your video production project.

The New Year has arrived and many of us are looking ahead to the next twelve months through the prism of personal resolutions - more Gym, less booze, be nicer to your parents, stop leaving the toilet seat up etc.  But do you have a plan for your business for the next twelve months? And does it include video marketing? If not, here are some ideas to help you put one in place.

Why is video content important? It is a must for your website and should be your go to for lead generation, social media and white paper downloads too. This and ten other solid reasons to put some professional video content on your website.

Having a strong storyboard will make or break a video, as it helps plan and communicate the thoughts of the creative team to the client. As a result, putting together a storyboard can take a long time, so when we found an online tool to improve our storyboarding and client communication we got pretty excited. We'd like to share it with you!

If you're considering commissioning a corporate video for your website, think about how will you make it stand out from other videos? Especially the ones that your competition have produced. Here are five cool ways to ensure it not only looks amazing, but will also attract those viewers and engage them with what you do.

It can hardly have escaped your notice that video is pretty big in the world of websites. As both a video production company, and website development agency, we’re passionate about combining the two. Adding video to your website is much more than just plonking a bad YouTube thumbnail; this blog outlines some alternative options.

As a video production company, we get lots of enquiries from potential clients asking us to produce a video for them but beyond ‘a video’ many don’t really know what to ask for or indeed, what to expect. 

Social commerce is a fairly new concept where eCommerce and social media companies work together to deliver an exceptional shopping experience. The goal of social commerce is to enable shoppers to use social media to make purchases.

It doesn’t matter what kind of video you have, it will always represent a fairly sizeable investment in both time and, in all likelihood, money.  Therefore you want to make sure that you don’t spoil it with entirely avoidable instances.

Videos are incredibly versatile. A promotional video might be the most obvious, but we've come up with 8 different uses for video. When you determine the outcome you wish to achieve, then the production of your video can be shaped around that objective.