This was a big project, delivering a batch of over 50 videos to the team at the Institute of Spring Technology up in Sheffield, creating bitesize content to explain everything from the physics of springs, basic spring design, spring manufacturing, materials, testing and failure. The purpose of the videos was to create educational resources and also to provide a plethora of content for social media campaigns.
The content was a mixture of filmed content that was gathered across several days and two locations as well as a range of animated sequences to explain the physics of spring technology in a visual way. The purpose of the video suite is to generate a raft of content to push out to create exposure, not just for the organisation but around the four key service areas.