Omron – Promotional Product Video

Our valued client Omron UK asked us back to film their brand new offering - an autonomous mobile robot with a robot arm. Sound cool? Read on to find out more and see it in action.

"The edits look great, many thanks for your efforts. The motion graphics look really good." Dan Rossek, Region Marketing Manager - Omron UK

Omron are a global company with a vast range of electronic products ranging from components for circuit boards to huge assembly line robots for mass production. Based in Milton Keynes, their UK head quarters has a robotics lab which is used to demonstrate to their client the capabilities of some of their product range, as well as testing a concept before and order is placed. In August 2019 they got the chance to borrow an exciting new addition to the Omron offering – an autonomous mobile robot with a robot arm! This meant that the restrictions of a static robot arm could be combined with the automated intelligent vehicles, opening up manufacturing possibilities and integrating a robot and human workforce. To demonstrate the Mobile Manipulator in a production line setting Omron flexed its muscles in a product demo that can handled custom orders on a mass production assembly line! Pretty impressive stuff.

We produced three videos for Omron in this instance, a hero promotional video showing the new robot in the context of the production line and showcasing some of their other technology, a teaser video to push out on social media and a dedicated product video for the Mobile Manipulator.

The final videos use a variety of advanced post-production techniques including graphic overlays, motion tracking and camera tracking, and integration of the branding within motion design inter-titles to tie the whole edit together.

 



[site_reviews_summary schema="true"]

Some of our other Engineering projects

View project

Whiteline Corporate Promo

Whiteline are a windows manufacturing company who came to us with a need for a corporate video.

View project

IST – Bitesize Video Suite

This project to create a vast suite of content for IST resulted in over 50 short videos to be used across LinkedIn, Youtube and events for marketing and education.

View project

Institute of Spring Technology

We created this corporate promo video as part of a vast suite of bitesize educational video content for the Institute of Spring Technology.